Post by : Bianca Qureshi
Dubai, UAE – Cariva, a leading multi-brand pre-owned car retailer backed by A.A. Al Moosa Enterprises, has officially launched its flagship showroom on Damascus Street, Dubai. Spanning 30,000 square feet, the state-of-the-art experience center showcases over 100 verified vehicles across diverse makes and models, offering a seamless, transparent, and technologically advanced car-buying experience.
The UAE’s pre-owned car market is witnessing unprecedented growth, valued at USD 20 billion in 2022 and projected to reach USD 48 billion by 2030, with a CAGR of 11.5%. While SUVs and sedans remain dominant, there is increasing interest in hybrid and electric vehicles due to rising fuel prices and a global shift toward sustainable mobility. Luxury pre-owned cars equipped with advanced technologies, including AI, IoT, and smart safety features, are particularly in demand, reflecting evolving buyer priorities for innovation, comfort, and efficiency.
Despite the strong market potential, challenges persist, including limited vehicle availability, high pricing and insurance costs, inconsistent valuations, and lack of standardization, contributing to an overall consumer satisfaction rate of 65%—well below the industry benchmark of 85%. Survey insights reveal that Westerners (60%) and UAE locals (43%) frequently replace their pre-owned vehicles within three years, whereas Subcontinental Asians show lower purchase frequency.
To address these challenges and instill confidence in buyers, Cariva introduces a holistic, customer-centric approach, including:
“Drive Now, Buy Later” flexible ownership options
Manufacturer-backed warranty, an industry first for pre-owned dealers
Government-authorized inspections for complete transparency
Comprehensive support covering finance, insurance, and registration
Consumer insights indicate most pre-owned cars are purchased every 4–5 years, with quality-conscious buyers preferring 2–5-year-old vehicles. First-time buyers emphasize price, brand reputation, warranty, and service history. Auto loans are the primary financing choice for 49% of buyers, while 60% express interest in vehicle trade-ins if offered.
“Today’s car buyers demand a trustworthy, digital-first experience,” said Harshvardhan Singh, Business Head at Cariva. “By combining technology, transparency, and premium service, Cariva caters to the full spectrum of UAE consumers—from budget-conscious buyers to luxury seekers. Our mission is to simplify pre-owned car ownership and build confidence in every transaction.”
Cariva’s Damascus Street showroom offers curated, verified single-owner vehicles at fair market value, supported by a full suite of services ensuring trust and convenience. The launch highlights Cariva’s commitment to transforming the UAE’s pre-owned car landscape and elevating customer experience.
Cariva, part of A.A. Al Moosa Enterprises, is a UAE-based pre-owned car platform redefining vehicle buying and selling. With AI-driven pricing, virtual showrooms, and multi-city hubs across Dubai, Abu Dhabi, Sharjah, Al Ain, and Ras Al Khaimah, Cariva ensures every vehicle meets strict quality standards through its Certified Program, complete with thorough inspections, refurbishment, and manufacturer-backed warranties.
Customers can reserve cars online, apply for financing, purchase insurance, and book test drives or home delivery. Cariva also champions sustainability and social impact initiatives, including automotive recycling, tree-planting, vocational training, and the “Drive for Change” program, where every purchase contributes to positive community and environmental outcomes. Combining cutting-edge technology with a human touch, Cariva makes pre-owned car ownership as seamless, reliable, and premium as buying new.
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