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Meta unveils Dubai Creators HQ, launches unique project for influencers

Dubai has opened a new place called Creators HQ, the first center of its kind in the world. It is working with Meta, the company that owns Facebook, Instagram, and WhatsApp, to start a program called ‘Creators for Purpose’. This program will help creators in the region make positive content that brings people together and spreads good messages on Instagram and Facebook.

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The announcement was made at a big event called the 1 Billion Followers Summit in Dubai. The event brought together more than 15,000 content creators and 420 speakers from around the world. At the event, they also introduced the biggest award for content creators, worth $1 million. There was also a competition called One Billion Pitches that helped creators get funding from investment groups, raising Dh50 million to support them.

Meta chose to start this program in the UAE because of the country’s strong role in digital media. The UAE has a great environment for creativity, with people from over 195 countries living and working together. This makes it a good place for creative people to grow.

Moon Baz, a leader at Meta, explained that the goal of this program is to help creators make positive content. Meta and Creators HQ want to give creators the tools they need to reach more people, keep making great work, and show their talents to the world. The program will also teach creators the best ways to succeed.

Alia AlHammadi, a leader in the, talked about how important the UAE is in shaping the future of digital media. She said that the UAE wants to build a strong content creation industry that helps people and spreads good values. The program with Meta and Creators HQ will help creators improve their skills and grow their audience.

AlHammadi also said that digital platforms are now changing how people see the world. These platforms, like Instagram and Facebook, are shaping the values and stories we share, and will continue to influence how we grow as a society.

This new program shows that the UAE is a leader in supporting content creators and helping them make a positive impact on the world.

Jan. 13, 2025 11:52 a.m. 363

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